Bloggers Love
Fashion Week, held on March 24th-26th 2014, launched exclusive by the brilliant
Bloggers Love was established to celebrate bloggers and their unmatched influence in the
Bloggers Love was established to celebrate bloggers and their unmatched influence in the
industry. The jam-packed three day event was set up for brands who value the incontestable
impact of blogs and the bloggers who dedicate their creativity, time and effort to writing them.
impact of blogs and the bloggers who dedicate their creativity, time and effort to writing them.
.jpg)
.jpg)
Presented by Olivia Cox, a notorious figure on the front rows of Paris Fashion Week, London Fashion
Week and New York Fashion Week, certainly shows it was evidently the blogger bonanza to be seen
at.
Week and New York Fashion Week, certainly shows it was evidently the blogger bonanza to be seen
at.
Bloggers from all over were able to get involved in every aspect of the Bloggers Fashion
Week from styling, sampling delicious marshmallows to modelling, taking a cheeky
photo booth snap and blogging about the event itself.
.jpg)
The positives of #BLFW was that it was an opportunity to allow bloggers to network,
converse with network insiders and have a preview of the latest ranges and products
available. This was hugely successful as industries are provided an outreach in getting
their product out there and bloggers alike are enriching their written content with
experiences such as these.
to Cheryl Cole hair envy- on my hair in the space of ten minutes!) and BassBuds
were part of the exciting new venture in working with bloggers as they showcased
their work and products available to purchase.
It was highly different to a regular shopping session as
you were able to receive a personal tour guide
of what exactly you were getting and how you’d reap its benefits. Receiving such a personalised
outreach proved paramount in getting the word out and it was fantastic to see just
how important it is and how well brands and bloggers can work together.
of what exactly you were getting and how you’d reap its benefits. Receiving such a personalised
outreach proved paramount in getting the word out and it was fantastic to see just
how important it is and how well brands and bloggers can work together.
Fabulous, fun and fantastic, this highly
anticipated event is now set to be a bi-annual,
0 comments:
Post a Comment